For HEMA we created The Story of Hajo. One out of 37 portraits about true HEMA fans.
We let Hajo's love for the typical HEMA smoked sausage come to life in this 30" animation. Using a combination of both animation and hand painted textures, we've created a Matisse-esque world from sausages, suitcases and plates.
HALAL, SWEET & HEMA joined forces to tell 37 real HEMA stories by its fans. A team of artists, directors and animators were responsible for crafting individualized formats according to each story, reflecting the diversity of HEMA's consumers.
Client HEMA Agency SWEET & HALAL Direction & animation by From Form Additional animation Kevin Verbeek
Production HALAL Music Sizzer Sound design HaaiFaaiDeluxe